Professional Background Music for Businesses
Commercial Free Background Music for Professional Spaces
RETAIL
HEALTHCARE
BEAUTY & WELLNESS
RESTAURANT
- New User Interface
(with skip, favorite, and shuffle) - Custom Mixed Playlists
- Original Music
- Variety of Genres
- Commercial Free
- Fully Licensed for Use in Public Spaces
Download and Play Licensed Music from the Cloud
Mood Media: B2B* Commercial Free Background Music for Business
Mood Media isn’t your typical business streaming music service. Mood Media is a platform of downloadable original music that can create the perfect mood for any business setting.
Let us know your preferred genre of music or the tone you want to set in your business, and we’ll help you customize the perfect playlists to reinforce your brand identity.
Using Mood Media is an easy way to play commercial free background music for businesses without being responsible for paying expensive licensing fees to Performance Rights Organizations such as the ASCAP, BMI, or SESAC. As a background music provider, Tie National has the resources you need to set the mood in your workspace.
Why is licensed background music important for your business?
Music is protected under copyright law and is therefore illegal to play in a public setting without proper licensing. If your business is playing music protected by Performance Rights Organizations (which represent US songwriters and music publishers to ensure they receive proper royalties) without the appropriate licenses, you may be subject to expensive legal fees and thousands of dollars worth of liability payments for copyright infringement. However, when you use Tie National’s commercial background music service, you can rest assured that your business is safe.
Are you streaming music from a B2C* platform?
B2C platforms only hold licenses for private and non-commercial use and don’t maintain a Public Performance License which is required to play music for clients or employees. This means your business would be liable for copyright infringement damages that could cost a minimum of $750 and a maximum of $150,000 for every played song. Contact Tie National to learn more about our Mood Media background music streaming service for businesses, so you can avoid copyright infringements.
*B2B represents Business to Business platforms, while B2C represents Business to Consumer platforms (Spotify, Pandora, Apple Music, etc.)
The Power of Music
Music’s influence consumer behavior
It is amazing how transformative background music can be. Imagine how music changes the energy of a space just by comparing these experiences:
- Stepping into a spa and hearing the soothing sounds of ambient music
- Hearing the fast pounding beats that keep you pushing harder at the fitness center
- Classical instrumentals creating a richer atmosphere for diners at a fine restaurant
Music can be an effective tool to reinforce brand recognition by using similar styles in commercials, music on hold, and your commercial background music system.
A study published in the Journal of Applied Psychology
in 1999 entitled The influence of in-store music on wine selections, illustrated the subliminal influence music has on consumer purchases in research conducted using music and wine.
Their study found that nearly 8 out of 10 consumers purchased French wine when French music was played in the store. 7 out of 10 selected German wine when German music was played. More interesting perhaps was the resulting survey conducted with the consumers as when questioned, the majority did not feel that music swayed their purchasing decisions.
source: Dr Adrian C. North, Dr David J. Hargreaves and Jennifer McKendrick (1999), The influence of in-store music on wine selections. Journal of Applied Psychology, 84, 271-276
Mood Media
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